Product Launch Checklist
Download this product launch checklist to ensure you don’t miss a step.
Predicting market reception; Launching new products
It can’t be done – predicting, that is. You need data and real-life conversations and truly, time and experience and risk and all the rest. You can guess, and fantasize of course – but anything remotely reliable just isn’t. No matter how many spreadsheets and models and research you do … ask yourself how much … Continue reading Product Launch Checklist →
Technical leadership: 3 reasons paying for a lead is important
A strong leader understands how all the parts fit together and has a dynamic understanding of how things move through the team, whose strengths are where and where another team member needs scaffolding. This strength can save you time and money. Anyone can hire someone to do as you tell them – take the time … Continue reading Product Launch Checklist →
The single most important piece of taking software to market
Support. That’s the most important piece. Hands down. Very very few people do it well. I think that’s because 1) software developers don’t put themselves in the shoes of their users (or their managers, or their salespeople, or their support staff) and 2) everyone thinks too narrowly of “support.” Most people think support is a … Continue reading Product Launch Checklist →
Remote Teams: When they work and when they don’t
I’ve worked with remote technical teams for 12 years now – on big projects and small. I haven’t done a true audit, but it FEELS like, there have been more disasters than successes yet at the same time I KNOW that isn’t true. Like everything human – the pain is easy to remember while the … Continue reading Product Launch Checklist →