Strategic content development
Questions, Personas and a path to your door. Knowing your market and who the people in it – is theRead more.
The single most important piece of taking software to market
Support. That’s the most important piece. Hands down. Very very few people do it well. I think that’s because 1)Read more.
Does your team have what it takes to succeed? Elements of success
Personas Developing personas is a light and effective way to determine needs whether it be usability, interface, or actual function.Read more.
Redesigning my site – What is more important? Content or Image?
When approaching a web design project the organization undoubtedly wants to address the content as well as the image. FiveRead more.
If you build it … will they come?
No. That’s just not the world in which we live. There’s way too much noise out there. Even products andRead more.
3 Golden Rules of Data Visualization
Embarking on a data visualization project can be immediately fraught with frustration and the sense of being overwhelmed. There areRead more.
4 Ways Data can Swamp You
1) Doing too much with your data Data can feel like a treasure trove that you’ve been sitting on forRead more.
4 Useful Microsite Strategies
Make it Ease to Deploy Choose a system that allows fast and efficient deployment. If you are doing it in-houseRead more.
5 Must-Have features your site – Must Have
Capture Contact Information Don’t miss the opportunity to capture someone’s email address. It is reasonable to require an email addressRead more.
It is worth it? Running the numbers to determine profitability
Before you start on your quest to move the world with your hot new product – run the numbers toRead more.