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Predicting market reception; Launching new products

It can’t be done – predicting, that is. You need data and real-life conversations and truly, time and experience and risk and all the rest. You can guess, and fantasize of course – but anything remotely reliable just isn’t. No matter how many spreadsheets and models and research you do … ask yourself how much you are willing to risk/invest in finding out. To put your product out there and get actual numbers and feedback. How willing are you to take the answers the market gives you – including “nope”? It’s got to be an amount you are willing and able to actually, literally – lose.

Go through the hard work of making peace with the potential of that loss. If its friends and family money – make sure they understand that and that you are willing to understand it too. No matter how confident you are that your idea will succeed – understanding and emotionally embracing even, this concept will help you be dispassionate about the outcome and the potential turns in the road that you will need to navigate.

Nothing is sacred in entrepreneurship – really. Nothing.

Related Service Offerings

Planning & Assessment

Orchid offers an array of planning and assessment services – focused primarily on the technical and operational infrastructure of the organization. Whether it is choosing and implementing a new system, integrating several or diagnosing issues – Orchid can help with comprehensive technical assessments that always come with action plans and baseline arguments for gains, losses … Continue reading Planning & Assessment

Member Data Portals

View interest and engagement internally Surface insights into member patterns and behavior Foster member to member engagement Refine event management and offerings based on real insights View data through a strategic lens … TELL YOUR STORY WITH DATA – TELL IT WELL “Wow, telling a story so clearly and clearly with data is hard. But … Continue reading Predicting market reception; Launching new products

Commercialization (go-to-market services)

Orchid’s commercialization services can assess and support your systems and processes from end to end. We can drop into the process anywhere along the way or take it from start to finish. From sales support and analysis, to documentation and support – Orchid’s end-to-end go-to-market services can help make your product viable and profitable. The … Continue reading Commercialization (go-to-market services)

Product Management

Product Management Effective product management ideally involves the entire lifecycle of the product. For a new product that might include market analysis and a product charter. For a more established or functional product management includes prioritization, gap analysis, use case definition, and competitive analysis. Each of these areas has deliverables to keep the team, the … Continue reading Product Management

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